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BeeLife campaigns on sustainable production and European honey

Each year the European Commission co-funds campaigns to promote European agri-food products worldwide. This year, the AGRI Promotion Call for Proposals will be launched on the 20th of January 2022.

BeeLife's EU Bee Lovers promotion project got selected for the call last year and started in January 2022.

The aim of the 2-year project is to raise awareness about the importance of bees, pollinators, and bee-friendly farming. The consumption of European honey is also in the focus of the campaign.

To help the applicants on how to successfully develop a communication campaign on EU sustainable production and consumption, DG Agriculture and Rural Development (DG AGRI) with the European Research Executive Agency (REA) are organising an Online Info Day on 1-2 February.

As part of the panel discussion “Developing communication campaigns on EU sustainable production & consumption: highlights from recent successful applicants” - on the 2nd of February - BeeLife will share details of the EU Bee Lovers project.

Registration for the event is open until the 28th of January.


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